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Creating land for the future


positioning & branding

DEME, a Belgian world leader in dredging and land reclamation, needed more cohesion between the separate companies of the group: alignment in messaging and clear brand architecture. The unifying theme we developed — ‘Creating land for the future’ — allows DEME to communicate as one, solid global services group.

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Unfolding a premium brand to expand business.


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City of Ghent
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