InBev
Interbrew and Ambev
Food & Drinkbranding
The coming together of Interbrew and Ambev in 2004-2005, to form the world’s most important brewer, underlined the need for an extensive communication platform and elaborate corporate identity, with communication tools in up to 17 languages: multiple style guides (Europe and US), corporate/ employee/ trade magazines, etc.
InBev also asked us to take charge of the employer branding communication, more specifically for their global trainee program to attract high potential young talents.
That’s all for this case.
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