Tone of voice, the impact of a clear voice for your business

…Because it makes them feel that the company cares about them. 2. Set yourself apart from your competitors Brands with a distinctive tone of voice are more likely to remain…

Sustainable Beauty

…tailored applications. To ensure optimal overview and recognisability, we developed a specific logo for each Reynaers Aluminium product. Mood of an explainer video about the product ElementFacade 7 https://www.youtube.com/watch?v=7tSFj0jLnP0 https://www.youtube.com/watch?v=16UkHbSXvWM…

Picking up commitment

…purpose with people. We met a caring team with strong values, but although their brand conveyed professionalism, it was drowning in distant seriousness. First, we composed a compelling brand story…

The long-term program for low-carbon flour

…in the ‘wheat field’ palette – are combined with a vibrant gradient of blue and green for highlights. As positive as powerful, Terah commits to revitalizing the soil. A grain…

A seamless connection between brand and voice.

…their DNA in a brand book and guidelines. This strategic plunge also ensured a more future-proof and distinctive positioning compared to their competitors. As in a perfect capsule collection, we…

A brand is more than a logo

…attract others to engage with your brand. In a broader sense, then, once potential customers come into contact with your company, you should think of a brand as a relationship…

Renewing Earth

…life to used materials.” Sofie De Vlieger – Head of MarCom & Branding for Renewi Belgium From strategy to imagery Translating this shift in messaging, we looked for compelling visuals…

A different perspective to change perception

Dedicated to dig deeper Smack in the middle of the first corona lockdown, we scooped up the pitch on the rebranding of De Panne, a seaside community in Belgium. Oh,…

The Open Canvas of Outdoor Advertisements

…part of their daily narratives. Or a strategically placed billboard which, beyond promoting a product, can remind a tired commuter of a comforting product or service awaiting them. In the…

Off to a flying start

Deloitte has been with us since day 1 and still we don’t completely understand what it is they do (stuck-out-tongue-winking-eye emoticon). Nonetheless, we have developed numerous employer-branding campaigns to recruit…